Vrbo named the top U.S. Beach Towns to Visit in Summer 2025. Florida’s 30A region took first place for its white sand beaches and charming coastal communities.
Few things capture the spirit of summer quite like a day—or an entire week—spent in a beach town. The salty air in these places has softened the buildings’ edges, the ocean can be reached within a few minutes, and the shops are brimming with seashells. You might have a favorite beach town in mind based on where you are.
There are some places that are more iconic than others. Vrbo has released its list of the best destinations. Top Beach Towns for Summer Vacations for 2025 Here are five places you can’t afford to miss in the United States. Florida’s 30A is ranked number one.
Technically, this is a collection of beaches towns and not one. 30A is one of Florida’s most scenic highways. It features several picturesque towns in the Florida Panhandle. Each town is located directly on the Gulf of Mexico and offers white sands beaches with turquoise waters.
Each town has its own personality. Even though each beach may be perfect, 30A’s appeal is the fact that they all have their own individuality. You’ll find a variety of towns, ranging from windswept sleepy towns with dive bars to luxury planned communities with boutiques filled with glass sculptures.
Vrbo reports that “Notable Towns include Seaside and Rosemary Beach. Also, Grayton Beach Alys Beach Water Color.” These towns offer charming accommodation, local food, shopping, and family-friendly events.
Find a vacation rental at Seaside, then spend the evening in Water Color. Next morning, bike to Rosemary Beach and have breakfast. Then spend the day at a nature preserve or beach. You can enjoy a cinematic summer, with trips to record shops and beachy restaurants, as well as days of lounging under the Florida sun.
Vrbo reported that “the region has become more popular among Northern travelers, and continues to be a hotspot for Southern travelers who are looking for a quick escape from nearby cities such as Atlanta.”
Don’t worry if you want to find more inspiration for travel in other parts of the nation. Below are Vrbo’s top beach cities to visit in 2020.
1. 30A, Florida
2. Wilmington, North Carolina
3. The Hamptons in New York
4. Hilton Head South Carolina
5. San Diego, California
6. Gulf Shores, Alabama
