WESTFIELD CENTER OH — TakeUpToday, announced a new partnership with, the AI powered revenue management platform for independent hospitality properties. RMSThis integration allows RMS’ 7,000+ global customers to activate TakeUp’s dynamic pricing platform directly through the integration with their PMS–no technical expertise or complicated setup required. This integration allows RMS’ 7,000+ global customers to activate TakeUp’s dynamic pricing platform directly through the integration with their PMS—no technical expertise or complicated setup required. The result is faster and smarter decisions about rates that increase revenue without increasing the workload of operators.
Many tech partnerships promise simplicity. This collaboration takes it a step farther, combining intelligent automation and expert human oversight to solve a real operational problem. The integration provides not only AI-powered pricing but also a revenue strategist to help guide decisions and align the rate strategy with business objectives.
Automation without insight is nothing but noise. The hospitality industry doesn’t need more tools, it needs results. It’s for this reason that integration is so important. RMS gives operators a platform they can rely on, while we provide the pricing firepower. AI that never rests is paired with an experienced revenue strategist. Bobby Marhamat CEO of TakeUp
Revenue Management without the Manual Work
RMS customers are able to connect TakeUp with a few simple clicks. TakeUp will monitor market trends, guest behaviour, search volume, and conversions to provide dynamic pricing updates every day.
Designed specifically for independent properties—boutique hotels, inns, glamping retreats, and B&Bs—TakeUp translates enterprise-grade revenue tactics into an intuitive solution that fits the realities of lean hospitality teams.
We have always believed that the best technology should be invisible. This partnership is an excellent example. Our customers are looking to spend less of their time managing rates so they can focus on delivering an exceptional guest experience. We’re making this shift possible with TakeUp. Adam Seskis CEO of RMS
Ecosystems for Real-World Operations
The integration continues RMS’s commitment to offer a customized tech stack to suit each property’s needs. TakeUp’s entry into the ecosystem allows operators to maximize revenue without having to use additional tools, logins or complexity.
Key Benefits:
- Rapid activation With no-code setup, revenue optimization can begin on the first day.
- Always-adapting pricing: AI calculates daily rates based upon real-time shifts in demand.
- Support from a dedicated strategist Automation is synchronized with the goals of each property by a human overseer.
- Fits any style or size: TakeUp can adapt to any property, from cozy inns and retreats to adventure-based properties.
Making Revenue Strategy Effortless
This integration brings operational clarity to an already crowded market. RMS and TakeUp empower operators to move from reactive to revenue ready without any extra effort by removing friction in pricing decisions and integrating advanced strategy into everyday operations.
Take Up
TakeUp is an AI-powered revenue optimization solution for independent hotels, inns and glamping resorts. TakeUp is designed for independent properties that lack data science teams and big-brand budgets. It pairs enterprise-grade AI experts with revenue experts to drive an average 20% increase in revenue. Visit to learn more. www.takeup.ai.
RMS Cloud
RMS, a leading platform for hospitality management, is trusted by 7,000 companies in 70 countries. Its capabilities cover all verticals of hospitality. RMS is designed to connect people, places, and technology in order to improve operations, enhance the guest experience and promote sustainable business growth. RMS provides a suite of tools that provide real-time insight to operators of hotels and serviced apartments. Find out more at www.rmscloud.com.
Kelly Campbell
Marketing Director