Saudi Arabia It’s no wonder that is fast becoming a top-notch tourist destination. This rapidly-developing, culturally-rich country has everything from dreamy beach resorts and arid deserts to vibrant cities. It’s also perfect for thrill-seekers, with its buzzy new openings. With over a decade’s worth of planning Middle East trips, I can tell you why and where it is time to visit Saudi Arabia.
Why you should visit
Red Sea Global
Saudi Arabia is a popular destination, but it’s relatively undiscovered, so there are fewer tourists and more authentic experiences. Travelers should book flights to Saudi Arabia now, especially with the upcoming events.
Saudi Arabian Formula One Grand Prix is one of the sporting events. Other sports include the WTA Tour Finals in 2024-26 and, even further away, the World Cup in 2034. Riyadh in Saudi Arabia will also host the World Expo 2030 with the theme of “Foresight to Tomorrow.” The six-month event will focus on technology and sustainability as well as societal changes.
The country has taken on major projects to attract crowds over the next few years. The Red Sea ProjectThis beach paradise, consisting of a series of luxury resorts on the Red Sea coastline, is aimed at conscious travelers who are interested in regenerative and environmentally responsible tourism. Neom, currently under construction northwestern Saudi Arabia in a futuristic city planned with innovation and sustainability in mind. Trojena is a planned outdoor ski resort in a mountainous area within Neom. It will open its doors to the public in 2026. It will host the Asian Winter Games in 2029.
Where to go
Jeddah
Tuul & Bruno Morandi/Getty Images
Jeddah, nestled on the coast of the Red Sea is the heart of the country. Al-Balad is the city’s historical center, a UNESCO World Heritage. It has over 600 buildings that date back more than 300 years. Jeddah, with its striking architecture, shopping opportunities and diving experiences, is a must-see on any Saudi itinerary.
What to do?: The Jeddah edition is a luxury, high-end hotel that features a rooftop bar and private balconies. It’s also located near the F1 racetrack.
Riyadh
Riyadh’s financial and capital city is the most dynamic in Saudi Arabia. Visitors can lose themselves in the many museums and bustling streets. souksTry local specialties such as fragrant kabsa Sweet, crunchy knafeh.
What to do: It is important to note that the word “you” means “you”. St. Regis Riyadh Offers a modern stay with butler services, afternoon tea and rooftop dining.
Diriyah
Diriyah, the birthplace Saudi Arabia is just a short distance from Riyadh. At-Turaif is a well-preserved mud-brick town dating back 600 years. It’s a UNESCO World Heritage Site. Diriyah also has the first opera in the kingdom, the Royal Diriyah Opera House. It is due to open its doors in 2028.
What to do: Bab Samhan celebrates the traditional Najdi style, blending modernity and heritage. The hotel offers a luxurious spa as well as multiple dining options.
AlUla
Mo Noubani
The northern city of is an oasis in the desert. AlUla The city is known for its vibrant arts, from hot air balloning to horseback-riding. The ancient tombs at Hegra, which date back to Nabataean times, are a great way for travelers to explore the history of the region.
Where to Stay: Banyan Tree Alula offers a beautiful resort with tented villas that include private pools and fire pits. There are also a number of activities available, including stargazing and hiking.
Mo Noubani Travel + Leisure A-List member, specializing in Omar, Saudi Arabia and U.A.E. trips. Contact Noubani at to create an itinerary tailored for you. [email protected].
