It’s not necessary to do new photoshoots in order to stay on top of seasonal campaigns. Use what you have and let AI take care of the rest.
With AI tools that generate images, existing hotel images can be easily adapted to any occasion. This includes guest rooms, restaurants, lobbys, pools and more. Add festive décor for Christmas, summery vibes for holidays, romantic touches on Valentine’s Day or create custom setups for local events, weddings or birthdays.
Instead of planning lengthy shoots or relying solely on generic stock images, you can produce tailored, on brand visuals within minutes. These AI enhanced images can be used on all your marketing channels including social media posts and emails, digital ads, internal screens, etc.
We’ll show how to remix your photos with AI, step-by-step. You’ll also see real-life examples of transformations for seasonal events and holidays. The result is a new, engaging content stream that keeps your hotel current, without any hassle or additional cost.
AI-Powered Hotel Imagery: Some Ideas
Here are 5 examples of how AI can be used to generate seasonal or occasional imagery from original hotel photography.
1. Christmas & New Year
AI Prompt: Transform the elegant hotel lobby with twinkling lights and garlands into a cozy holiday scene.
2. Valentine’s Day
AI Prompt: Add romantic touches to the hotel suite with rose petals on bed, soft pink lighting on nightstands and champagne on table.
3. Birthday
AI Prompt: Transform this photo of a hotel room into an exciting birthday party. Add balloons, streamers and colorful decorations to the room. Light the room with soft, warm lighting. Include a small ‘Happy Birthday’ banner on the wall and perhaps some wrapped gift boxes on the bed.
4. Halloween
AI Prompt: This hotel dining room can be transformed into a stylish Halloween scene by adding carved pumpkins and cobwebs to the table, as well as black and orange candlelight and black and white tablecloths. For a festive, elegant vibe, add subtle spooky elements like ravens or bats.
4. Easter
AI Prompt: Add Easter decor to the garden terrace with flowers, Easter eggs, spring lighting, and Easter egg arrangements.
Important Tips
AI-generated images are a powerful tool. However, they should be used with caution.
DO:
- Use real hotel photos to create edits for events or seasons.
- Label AI-generated images clearly if platform requires it
- Use AI visuals to enhance marketing channels, such as emails, social media, digital advertising, and promotions
- Test out different styles and discover which ones best engage your audience
- Look out for new images with inconsistencies (for example, the fireplace that was added to our lobby).
DON´T:
- Use AI-generated images on your website gallery
- Book real photography instead of booking content
- You should not ignore the visual identity of your brand or its consistency
- Do not rely on vague or generic instructions
Visual Storytelling for Your Hotel
AI-generated images for the holiday season are not meant to replace traditional photography. It’s not about replacing traditional photography, but rather amplifying creativity and delivering content more quickly. It can improve engagement and click-through rate for hotels. If used correctly, it can be a great addition to your marketing tools.
By combining AI generated visuals with Iceportal Content’s powerful content distribution platform, you can elevate and strengthen your brand. You will also stay relevant throughout the year, while connecting with travelers in meaningful and visually compelling ways.
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The original version of this post appeared on Shiji’s blog here The reproduction of their work is done with their permission.
