Singapore is a hotbed of hospitality. Millennium Hotels and ResortsAmadeus is the preferred software for more than 80 destinations across four continents. digital media Solution to increase brand recognition and bookings for its properties.
Amadeus’ data-driven marketing expertise, proprietary insights and data-driven insights enable Millennium to better connect with their target audiences and foster engagement and loyalty. Millennium uses a combination search engine optimization, social media, display ads, and metasearch to strategically target travelers at the best time, through the most appropriate channels. This partnership shows how media strategies tailored to a brand can increase visibility and encourage bookings.
Millennium has enjoyed a successful partnership with Amadeus. The global relationship has been centered on innovative campaigns and continuous innovation. By subscribing to other Amadeus solutions such as its global distribution system (GDS) for distribution, travel intelligence for insights and Delphi® for its group events business, Millennium has enhanced its operations and guest experiences.
We are delighted to celebrate 10 years of successful collaboration with Amadeus. This renewal also coincides with Millennium celebrating 30 years in hospitality. This partnership has played a key role in helping us improve our digital presence, and connect more effectively with our guests. We look to continue this journey of excellence and innovation in the coming years. Anthoney Jayasekara, Vice President, Global Digital Marketing, CRM & Platforms, Millennium Hotels and Resorts
We are pleased to celebrate ten years with Millennium Hotels and Resorts. This collaboration has shown the power of strategic media in driving demand and boosting brand awareness. Looking ahead, we’re excited to leverage our data driven marketing expertise along with our BI Suite to better inform our marketing strategy. Jan Tissera, Director of International, Hospitality, Amadeus