In hospitality, it’s not the lack of effort that slows teams down — it’s the lag between information and action. This lag is often caused by a lack of information. communication It is not a part of the work flow.
Walkie-talkies, bulletin boards, group chats — these are the tools many hotels still rely on to get things done. They may move messages but they do not move work forward. Communication that isn’t linked to tasks, guests or shifts is always a guess.
The Cost of Detached communication
Imagine how many moments in a day depend on someone doing the right thing at just the right moment.
- The housekeeper is surprised to learn that the room is clean after they have left.
- The front desk agent is informed of an issue with maintenance, but he or she has no way to confirm that it has been resolved.
- The shift leader tries to cover the shift without knowing who is available.
They are not technology issues. It’s a problem of workflow. It’s the same root cause: communication channels that are disconnected and don’t match the speed of operation.
Designing Communication that Keeps up
We at Unifocus do not see communication as a separate tool, but rather as the connecting tissue between every workflow. We’re building the Communications pillar so that it can do more than just send messages. It’s not just about informing teams; it’s also about aligning them in real-time.
We are laying the groundwork for:
- The shift alerts are triggered within the scheduling.
- Operational tasks are triggered by guest requests
- Chat What is inside the rooms, tickets or shift context?
- Training Feedback that is visible at the time of work, not afterwards.
- You can find answers, SOPs and insights by using AI tools— right inside the flow of work.
We are not claiming that we have everything figured out today, however, the groundwork has been laid, and our direction is clear. Communication is key to a team’s success. The more it flows through a system that also manages tasks, feedback and labor, the better they will be able to work together.
More Signal and Less Chatter
It is not more messages that we are after. The goal is to send more meaningful messages. This means:
- Alerts that guide decision-making
- Close loops with chats
- Feedback that leads to action—not just awareness.
The best tools for communication are not louder. They’re smarter. They’re smarter.
Build for Agility and Not just Updates
In dynamic environments like hotels, plans change fast. Rooms are reassigned. Guests arrive early. A leaking tap can lead to a flooding lobby.
Even the most reliable tools can’t adapt to this speed. But embedded software can. They are updated with the system. They adapt to the changes. Even as the pages turn, they help to keep everyone in the loop.
A Platform that Speaks Operations
We envisioned the Communications pillar was not a chase after a particular channel. We were designing a systems that spoke the operational language.
It is designed to connect process with purpose. Every message, alert, or update can be linked to a next action, a party responsible, and a measurable result.
In hospitality, communication doesn’t exist as a secondary function. Service is the focus. It stops being a “send” when it is integrated into tools already used by teams. It’s no longer something you “send.” The following are some of the ways to improve your own ability to do so..
Unifocus is working towards a future where communication no longer exists as a separate activity from the work. It’s the work. Hotel teams can move faster and stay more aligned with this tool.
Unifocus
Unifocus, the hospitality industry’s most complete platform for labor and operations, is designed to make hotel teams more efficient, faster and better at every shift. Unifocus’ core pillars are Workforce Management and Hotel Operations. It also includes Communications.
More information can be found at www.unifocus.com
Unifocus
Unifocus is designed to make hotel teams more efficient, improve their performance, and act faster. Unifocus, with its core pillars of Workforce Management (WFM), Hotel Operations (HOO), and Communications (COMM), connects planning and execution to feedback and feedback.
More information can be found at www.unifocus.com
