San Diego, CA – Cloudbeds, the premier hospitality management software platform, has today announced a data automation agreement with STR, a CoStar Group company – the leading provider of premium data benchmarking, analytics, and marketplace insights for the global hospitality industry.
Cloudbeds and STR will exchange data seamlessly, allowing users to monitor trends in occupancy rates, revenue per available room, (RevPAR), average daily rate, etc. directly from their STR dashboard. This allows for data-driven decisions.
Adam Harris added that: This collaboration with STR will change the game for the hospitality sector. By integrating Cloudbeds real-time information with STR, hoteliers will have the tools necessary to stay on top of the competition and drive profitability while enhancing the guest’s experience.
Benefits of a partnership
- Seamless data exchange: Cloudbeds users will have direct access to STR’s extensive market information through an API integration. This will allow them to benchmark the performance of their hotels.
- Market insights enhanced: Hoteliers can leverage STR’s robust benchmarking information to better understand market trends.
- Data-driven decisions: Real-time data will allow hoteliers to make better decisions about operations, marketing and revenue management.
- Revenue Optimization Strategies Hoteliers can improve their competitiveness by utilizing market data to adjust pricing strategies in real-time, capitalizing on spikes in demand, and leveraging comprehensive market information.
Cloudbeds and STR customers can now benefit from the integration. Cloudbeds, STR and STR have committed to provide ongoing support and training to help hoteliers maximize the data automation.
Visit Cloudbeds during HSMAI Commercial Week and HITEC, in Indianapolis from June 16th through June 19th 2025, to learn more.
Cloudbeds
Cloudbeds has redefined the concept. PMS for the hospitality industryThe Cloudbeds Platform is a scalable, unified platform that has been designed from the ground up to be able to serve tens and thousands of properties across more than 150 different countries. Built from the ground up to be masterfully unified and scalable, the award-winning Cloudbeds Platform brings together built-in and integrated solutions that modernize hotel operations, distribution, guest experience, and data & analytics.
Cloudbeds was founded in 2012. It has since been named a leading PMS, Hotel management system and channel manager (2021-2024), World Travel Awards’ Best Hotel PMS Solution Provider of the Year (2022), and Deloitte Technology Fast 500’s Technology Fast 500’s in 2023. For more information visit www.cloudbeds.com.
About STR
STR is a global leader in benchmarking hospitality data, analytics and market insights. Founded in 1984, STR has a strong global presence, with offices strategically located at Nashville, London and Singapore. CoStar Group, Inc., a leading provider in online real estate marketplaces, data and analytics for the residential and commercial property markets, acquired STR on October 2019. Please visit str.com for more information. costargroup.com.
