Bookboost integrates TRYBE for spa, leisure, and activities data to the CRM Ecosystem

Bookboost, a CRM that powers modern hospitality, has announced a new integration with TRYBE. TRYBE is a cloud-native booking software for spas, activities and hospitality.

The partnership allows hotels to sync their spa, leisure, and activity bookings as well as guest preferences into their CRM. Ancillary data is a key part of guest experience and the marketing strategy.

With wellness tourism on a rise, brands are able to gain a competitive advantage by integrating personalisation.

Hoteliers can now personalise their rooms beyond the room. Every stage of the guest experience should include spa, leisure activities and other engagements..

“People are investing more into themselves, their health and their happiness. That’s where hotels have a golden opportunity”,  said Willem Rabsztyn, CEO at Bookboost. With our Trybe Integration, we don’t just sync data. We unlock a treasure chest of insights. Spa preferences, visit patterns, treatment habits – this is the kind of data that turns generic marketing into deeply personal guest experiences. No more silos, no more guesswork. “It is wellness with ROI”, added he.

Ricky Daniels (TRYBE co-founder) added, “We are thrilled to partner with Bookboost. This company shares our dedication to improving the guest experience by using innovative and intuitive technologies.” This integration eliminates the gap between clients and guests, allowing them to take advantage of rich insights into their preferences and provide truly personalised services.

What the Integration Delivers

Bookboost x TRYBE Integration allows hotels:

• Bookboost’s Customer Data Platform allows you to synchronize your bookings, preferences and activities for spas, activities and leisure into the CDP.Add ancillary insight to guest profiles.
• Centralise guest spendingBookboost CRM allows you to manage all your room bookings and other bookings.
• [COMING SOON] Automated Spa Communications: You can send pre-arrival nudges, confirmations of bookings, or feedback from a post-visit via email, SMS, or WhatsApp. Hoteliers could send a ‘Relax & Recharge’ offer 24 hours after check-in if the guest booked a deep-tissue massage, nudging them to extend their wellness experience or try a complementary treatment.
• [COMING SOON] Run hyper-targeted spa campaigns: Use filters such as treatment history, frequency of visits, or guest preferences.

Now you can order from hotels Travelling with a holistic and personalised approach This blends room and spa experiences, leisure activities and other experiences. It also introduces spa-focused campaigns to drive revenue in-stay and is GDPR ready.