Donald Trump’s second term is not over until the first 100 of his days are complete. The first 100 days of Donald Trump’s second term have left a mark, not only on Washington insiders but also in the global travel sector.
Travel executives from around the globe say that what was sold as an administration geared towards business is now more of a liability in terms of reputation. Travel executives around the world are increasingly removing the U.S. from their itinerary.
Skift’s most avid readers may remember our Megatrend, which discussed what Trump 2.0 would mean for the industry. In December, Skift surveyed a large number of travel executives. The majority expected that the new administration will supercharge economic growth. Trump will be good for the tourism industry.
Now that Trump 2.0 has been 100 days, we went back and reviewed it. Same question. Same question.
“What is the impact of the Trump administration on your travel industry? We’re approaching 100 days.”
This time, it was different. This is how the story unfolded:
63 responses.
24 CEOs.
60.3% negative.
22.2% neutral.
17.5% positive.
What is the most commonly used word in your survey? “Uncertainty.” And for an industry built on long-lead confidence – for bookings, hiring, and infrastructure – that’s not just a mood. It is a margin killer.
It’s important to note that this was not an apples-to apple comparison.
