Dusit International added a new brand to its portfolio. Dusit Hotels targets the upper-upscale market, offering properties for urban and resort markets in Asia and the Middle East.
Bangkok-based conglomerate, launched the new branding on Monday, for three hotels located in Doha and Hanoi. A fourth hotel is planned for Manila, 2026.
Dusit faces a challenge to expand beyond its current small base. The company only operates 55 hotels under all its brands. It had stated in 2023 that it would double its hotel count globally to approximately 100 by the end of this year.
The group claimed to have more than 60 property in its portfolio.
