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    Home»Hotels»Meliá CEO Eyes Growth in Emerging Destinations
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    Meliá CEO Eyes Growth in Emerging Destinations

    adminBy adminJune 10, 2025No Comments1 Min Read7 Views
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    Meliá Hotels is seeing continued strength in travel demand across its portfolio, led by solid leisure and urban bookings in Spain and Latin America, even as economic uncertainty lingers.

    CEO Gabriel Escarrer said Skift that the company has experienced what he called a “healthy standardization” in rates and occupancy. Escarrer told Skift that the company has not yet seen a slowdown in demand.

    Escarrer highlighted Madrid, as one of its strongest markets. The Spanish capital has not only recovered but also exceeded the pre-pandemic numbers. Meliá operates two dozen properties in Madrid.

    Meliá’s Spanish resort properties, particularly in the Canary Islands and Mediterranean coast, continue to see strong occupancy rates driven by international visitors from the U.S., Britain, and France.

    “The number U.S. tourists visiting our resorts along the Mediterranean in Spain, Italy and Greece as well as Portugal is growing.”

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