Important Points
- Booking Holdings actively partners with major AI companies so that it can stay on top of the latest developments in travel search, marketing, and advertising.
- After achieving significant savings, the company will reallocate its investments to AI, advertising and Asia expansion. It also plans to invest in OpenTable.
- Booking Holdings says its alternative accommodation segment is growing faster that Airbnb’s – though the definitions of this offering differ.
The following is a summary of the information that you will find on this website:
Booking Holdings has partnered with AI leaders and is preparing to move away from Google search advertising. Savings are being re-invested in AI, advertising initiatives, the expansion of Asia and OpenTable. Booking Holdings also claims that its alternative accommodations are growing faster than Airbnb, even though the definitions for such accommodations differ.
