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    Home»Hotels»Profitroom and IDeaS partner to provide industry-leading revenue optimisation for UK hotel and Pub groups
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    Profitroom and IDeaS partner to provide industry-leading revenue optimisation for UK hotel and Pub groups

    adminBy adminMay 23, 2025No Comments2 Mins Read0 Views
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    Award-winning hotel booking platform Profitroom Has announced a new partnership with leading revenue management software provider. IDeaS.

    Profitroom will provide hotel and pub groups, regardless of their size or operating model, with the same advanced forecasting tools and inventory management that are trusted by major brands.

    Profitroom users will be able use IDeaS’ AI-powered engine for revenue optimization and demand forecasting to automate the rate and inventory management decisions.

    IDeaS software is designed to simplify the complexity of dynamic revenue optimization for hospitality commercial teams.

    Combined with Profitroom, this integration provides hoteliers with the foundation to drive effective dynamic revenue strategies that boost profitability and operational efficiency through automation.

    Michael McCartan, area vice president, EMEA, at IDeaS said: “We know there’s a perception that sophisticated revenue management tech is only for the big players – and that’s demonstrably false. This integration is part our ongoing commitment of democratising revenue management, and bringing best-in class tech to hotels of any size. It helps independent hoteliers level the playing fields in a highly competitive hospitality market.

    Profitroom’s partnership with us allows us to reach an even greater number of hoteliers, providing them with tailored tools that are tailored to the business model and profile of each hotelier.

    Patryk Lszcz said that Profitroom UK’s regional director Patryk Luszcz: “This is a huge step forward for the hotel, resort, and pub industry. Many smaller properties are not able to access the advanced revenue tools used by global brands. Profitroom’s goal is to give hoteliers the tools and expertise they need to run more profitable, smarter businesses.

    “As an ex-hotelier platform, we understand how revenue management can be complex and put a strain on the already-short-staffed staff. We’re here for hoteliers who are struggling to cope with the increased burden of National Insurance and changes to employment law.

    This integration is part our mission to bring leading-edge technology to the hospitality industry. We’re helping hotels succeed in the commercial market by partnering with IDeaS. This allows them to spend more time on their core business, which is delivering excellent guest experiences.

    All UK Profitroom users will have access to the IDeaS Integration starting May 19th.

    Profitroom is a great resource for learning more about the company. www.profitroom.com Visit IDeaS to learn more www.ideas.com

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