The sixth edition is now available worldwide Branded residences: A brief overview, an independent report by Graham AssociatesThe latest data and analyses on the global sector of branded residences are available.
The 68 page report contains market research, trend analyses, and interviews with professionals in the industry.
The book examines the challenges facing developers, operators, homeowners, as well as the expansion of the sector. It also gives context to the evolving structure and expectations in branded residential developments.
It was first published in 2009, Branded Residences: Overview This report tracks the growth of the sector and its structural change.
Some key statistics from the latest report include:
• There are more than 115,000 branded units across 750 completed projects worldwide.
• More than 1,600 schemes are forecast by 2030.
• Hotel brands dominate the sector (80 per cent) and approximately two-thirds are in the luxury segment.
• Marriott The largest hotel operator in the world of branded residences is a company called. YOO Is the leading non-hospitality brand.
• Dubai ranks the number one city, followed by Miami, NYC and London.
Chris Graham, the author of the report said: “As the branded residential experience continues to appeal to global buyers and innovative developers continue to raise the bar with evolving brands that remain relevant to their audience, the sector will flourish.” It’s a truly exciting field to work in.
This time, my prediction is only one word. Then, you can read more.. “More brands, sectors, locations, upscale, midscale, standalone, and ESG,” he said.
Download the full report from Graham Associates’ website here.
Highlights:
• The sixth edition of Branded Residences: Overview Graham Associates has published a book.
• Author Chris Graham expects growth in midscale and standalone offerings, along with increased focus on ESG (Environmental, Social, Governance) principles.
• Market size currently stands at more than 115,000 units across 750 completed projects worldwide.
• Marriott leads among hospitality brands; YOO is the top non-hotel brand in the space.
• Dubai is the number one city for branded residences, followed by Miami, New York City, and London.
