As the hospitality and live-event industries prepare for the Federal Trade Commission’s (FTC) new Junk Fees Rule, set to take effect on May 12, 2025, UrVenue is taking proactive steps to ensure our clients not only comply with the new regulation but also strengthen their brand reputation through pricing clarity.
In order to prevent hidden fees and unfair pricing practices, businesses must disclose all costs upfront. live-event tickets You can also find out more about Short-term accommodation Total price must be disclosed clearly Included in all fees Before a customer makes a purchase, they should consider the following:
UrVenue is a leader in the industry.
Transparent Pricing for All Booking Types
UrVenue is of the opinion that transparent and guest-friendly pricing applies to all guest experiences, not just live events or lodging. Transparent Pricing is one of the many features that we are proud to offer on our platform by May 9th, 2025. Everybody is welcome to join us. Booking flow is not limited to those affected by FTC ruling.
UrVenue allows your customers to see the full cost before they make a reservation, whether you are managing cabanas, nightclub tables or show tickets. This increases trust, boosts conversions, and enhances the reputation of your brand in a world that is increasingly regulated.
Booking Types covered by Transparent Pricing
- Minimum Spends
- Rent a car
- Admissions
- Packages
- Bookings Based on Duration
No hidden fees. No surprises. Your guests will enjoy a frictionless, streamlined and honest experience, no matter what type of booking they make.
Future-proofing Global Compliance
It’s more than just a U.S. rule. Similar price transparency mandates have been introduced around the world and hospitality operators need to be agile. Our decision to extend transparent pricing across the UrVenue system allows us to position our clients in advance of future regulatory changes both locally and globally.
Are you currently using a software solution that is proactive?
It may be time to reconsider your technology provider if your current one isn’t prepared for these changes, or worse still, puts you at risk of not complying.
Select a platform which evolves along with you.
Select a partner who listens.
Choose UrVenue.
Are you ready to stay compliant and future-proof the guest experience?
Book a demo Today, explore a platform created with your venue in mind and your guests.