- The H World Hotels welcomed nearly 6.3 millions guests, an increase of 30% from 2024
- Hotel occupancy rates in the top second-tier cities exceeded 90%.
- H World registered over 43,000 guest stays from around the world during the five day holiday. This represents a 75% increase y-o -y following China’s introduction of visa-free transit.
SHANGHAI H World Group Limited, (NASDAQ: HTHT) (HK: 01179) announced that during the 2025 May Day holiday, hotels under its brands received nearly 6.3 million guests, representing a 30% increase compared to the same period last year.
China’s Ministry of Culture and Tourism reported that 314 million trips were made within China during the 5-day holiday. This is an increase of 6.4% from year to year. The total domestic tourism expenditure reached 180.27 yuan. This represents an 8.0% increase year-on-year.
H World Group’s hotel occupancy rate is now 84%. That’s a 1% rise year-onyear. Hotels in major cities performed strongly, with occupancy rates reaching 88% in Guangzhou, 87% in Shenzhen, and 85% in Xi’an—representing year-on-year growth of 10%, 14.5%, and 10.4% respectively.
Among cities of second tier, Xuzhou (China), Changchun (China), Foshan (China), Ningbo Nanchang Nanning and Wenzhou (China) reported occupancy rates above 90%. These results reflect a strong demand for domestic travel beyond the major urban centers.
In addition, smaller third- and forth-tier cities attracted more leisure travelers looking for a relaxed experience. Bengbu Liaoyang and Pingxiang were all fully occupied.
This was the first May Day since China’s 240 hour visa-free transit. Inbound tourism has increased significantly. H World reported over 43,000 guest stays from international guests, an increase of 75% on the previous year, which indicates a growing interest among global travelers.